Monday, October 16, 2006

Edelman speaks up on Wal-Mart fake blog

I've been following the story of Wal-Mart's fake blog and Edelman passively since late last week.

Shel Holtz posted an update today after Richard Edelman spoke up today and joined the conversation. He acknowledged the mistake and spoke to Edelman's support of WOMMA guidelines. Steve Rubel commented on Micro Persuassion.

Some questions remain but, as Shel points out it was a good effort at coming clean.

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